The DS Range ... Share the journey

In 1955 Citroen introduced its iconic DS model and the future of the present day DS range will firmly be set in the premium sector.

The DS line has been separated from Citroen to create two distinct brands and the double-chevron logos are being removed from the existing DS3, DS4 and DS5 models.

This is all part of a long term strategy to create a premium brand which will capture the avant-garde spirit of the historic DS and build on those values of innovation and excellence.

We look forward to sharing this journey with you – not yet fully defined but it does have a certain je ne sais quoi.